This is not a comparative bank that we found after a quick search but many presentations “marketing” banks comparators with this staggering finding: why do not they all indicate the same result?
We have deciphered them in detail to understand the differences observed from one bank comparison to another. This is what we will detail in this article
Based on these findings, we have taken the step of proposing a comparator of banks that are not based on hypothetical types of use to show at any price differences between banks online. Our comparative bank is based on individual practices, each of which is safe and allows us to point to the cheapest and most affinity bank with each one. In addition, an assessment of the savings compared to the current situation is proposed:
Comparative bank: the pitfalls to avoid
Based on these auction ads findings, we have taken the step of proposing a comparator of banks that is not based on hypothetical types of use to show at any price differences between banks online. Our comparative bank is based on individual practices, each of which is safe and allows us to point to the cheapest and most affinity bank with each one. In addition, an assessment of the savings compared to the current situation is proposed
:So we took this profile in a first comparative bank. We obtained a very clear ranking showing differences of a few Euros between different banks online. We, therefore, sought to understand these differences.
We realized that a large part of the price gap was based on uses that were lent to us in the future but were never mentioned in the questionnaire. For example, the sending of “off-package” checkbooks and user fees abroad or insurance of means of payment. We then went to control and actually the pricing is very different on these points … except that we absolutely do not need!
Why do comparative banks always show differences?
Why does comparative online banking show differences on unexpressed uses? In our opinion, this is simply to be able to show a “more commercial” difference between organizations. How does it work?
The questionnaire completed in the first phase is used to orient the client in one of the typical profiles. The standard profiles all have predefined standard uses. It is these typical uses that incorporate undeclared shares that make it possible to display a difference in pricing in the online banking comparison. So we wanted to test if we found the same ranking among the largest existing bank comparators. We typed “comparative banking” on Google for example and performed our tests, here are the results
Comparative of bank comparators
We realize that we obtain different rankings with the same profile! This simply confirms that online banking comparators affect different usage profiles for the same person.